Privacy Policy

• Last Updated and Effective Date: 2022/10/19

1. Introduction:

Welcome to the “Privacy Policy” page. Lihi Link Shortener LLC (hereinafter called “We/we”,or “Us/us”or“Our/our”) incorporated in Taiwan doing business as “Lihi” through the Website https://lihi.io/  is committed to protecting your privacy. When you access and use our Service(s) including the Website, you trust us with your data including personal data. In this Privacy Policy, we describe our practices with respect to your data. By reading the Privacy Policy, you will get to know what data we collect, how we use it, and what rights you have in relation to it. Please take some time to read through it carefully, as it is important. We request you to read Privacy Policy along with the “Terms of Use ” posted on the Website.

2. What personal data do we collect about you?

The personal data that we collect depends on the context of your interactions with us and the Service(s). Briefly stating, we collect the personal data that you voluntarily provide to us including the following:

1. First Name;

2. Last Name;

3. Email Address;

4. Payment Information.

You may modify your personal data, with the help of account settings. If we publish your review or feedback of our Service(s) in the form of testimonials on the Website, we may use your first name, last name, personal pictures, personal videos, etc. We may collect this personal data to show the users your use, application of our Service(s), and the results you achieved. This will be done to make our users believe that the testimonial is genuine. We will use the personal data that you share for the testimonials only for the purpose of the testimonials and not for any other purpose, except when required by a court or government authority. By providing a review, or feedback of our Service(s) and participating in the testimonials, you hereby consent to the usage of your personal data for the purpose of displaying testimonials on the website.

3. What data is automatically collected when you access, or use our Service(s)?

Some data that we collect about you do not reveal your personal identity. This is called non-personal information. Such data is automatically collected by us when you visit, use, or navigate the Website. Such data may include:

1. IP address;

2. website access times;

3. browser type, and language;

4. the website users visited before visiting your website;

5. length of visits to certain pages;

6. download errors;

7. page interaction information (such as scrolling, clicks, and mouse-overs);

8.  Service(s) and/or content viewed or searched for;

9. operating Systems (OS) running on the user’s device;

10. download errors;

11. page response time.

This data is primarily needed to maintain the security and operation of our Service(s) and for our internal analytics and reporting purposes.

4. For what purposes do we process, or utilize your data?

1. To make it possible for you to register or signup on the Website by creating a personal user account or personal user profile on the Website, enabling the sign-in or login process, and managing your user account;

2. To fulfill and manage your purchases of the Service(s) on the Website including the payments made through the Website;

3. To send an automated response for a user-generated account activity;

4. To personalize and customize your experience based on your interactions with us;

5. To help us perform analytics, debug the platform, and conduct research;

6. To keep a track of your sessions;

7. To contact you by email, or other equivalent forms of electronic communication, regarding Service(s) or informative communications related to the Service(s), including the security updates, when necessary or reasonable for their implementation;

8. To protect our Website as part of our efforts to keep our Website safe and secure, from any suspected activities, to maintain session count, to avoid attacks like DDoS, etc. (for example, for fraud monitoring and prevention);

9. To enforce our terms, conditions, and policies;

10. To respond to legal requests and prevent harm to you or to us. If we receive a subpoena or other legal request, we may need to inspect the data we hold to determine how to respond;

11. For other business purposes, such as data analysis, identifying usage trends, and evaluating and improving our Service(s), and your experience;

12. To attend and manage your requests to us;

13. To otherwise interact with you for any other legitimate purpose or activities.

5. What is the legal basis for processing your personal data?

We may process personal data under the following conditions:

1. Consent:

You have given your consent for processing personal data for one or more specific purposes.

2. Performance of a contract:

Provision of personal data is necessary for the performance of an agreement with you and/or for any pre-contractual obligations thereof.

3. Legal obligations:

Processing personal data is necessary for compliance with a legal obligation to which you are subject.

4. Vital interests:

Processing personal data is necessary in order to protect your vital interests or of another natural person.

5. Public interests:

Processing personal data is related to a task that is carried out in the public interest or in the exercise of official authority vested with us.

6. Legitimate interests:

Processing personal data is necessary for the purposes of our legitimate interests pursued by us.

In any case, we will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of personal data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

6. Will your data be shared with anyone?

We only share your data with your prior consent, to comply with laws, protect your rights, or fulfill our business obligations. We only share and disclose your data in the following situations or to the following recipients:

1. Government bodies or courts:

We may share or disclose your data where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal processes, such as in response to a court order or a subpoena (including in response to public authorities to meet national security or law enforcement requirements). We may disclose your data where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person and illegal activities, or as evidence in litigation in which we are involved.

2. Service providers:

We may share your data with third-party service providers including consultants, vendors, independent contractors, or agents who perform services for us or on our behalf and require access to such data to perform such services. Such services may include marketing or promotional efforts, customer service, hosting services, payment processing, data analysis, and email delivery. Unless described in this Privacy Policy, we do not share, sell, rent or trade any of your data with third parties for any purpose whatsoever. The Website will be hosted by Google GCP. We use Google Analytics as a Website Analytics service provider. We have partnered with a Payment Gateway called TapPay. The provider of our domain name is GoDaddy.

3. Business transfers, mergers, or acquisitions:

We may share or transfer your data in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company. This will be done with your prior written permission and requiring the other party to comply with this Privacy Policy.

4. Affiliates and business partners:

We may share your data with our, if any, parents, subsidiaries, affiliates, officers, employees, agents, partners, and licensors, in which case we will require those affiliates and business partners to comply with this Privacy Policy.

5. With your consent:

We may disclose your data for any other purpose with your prior consent.

7. Do we use Website analytics?

Yes, we use Google Analytics to monitor and analyze your use of our Service(s).

8.  What about links to third-party websites and mobile applications on the Website?

The Website will have links to third-party websites or apps. Please note that if you follow a link to any of these websites or apps, such websites or apps will apply different privacy practices for the collection of your personal data and we do not accept any responsibility or liability for the privacy practices of such websites or apps. When you leave our Website, we encourage you to read the privacy policy of every third-party app or website you visit.

9.  How long do we retain your data?

The users may repeatedly use the Service(s) for any amount of time on an ongoing basis. Hence, we would retain your data on a continuing basis without deleting it. This is done for your convenience only. However, you may reach out to us at service@lihi.io, if you do not want us to retain your data. If you request us to delete your data, we will do our best to delete most of your data. But please remember that it will not be possible for us to delete all of your data. Some data, for example, your payment transaction details, your interaction history, etc. will still be retained by us for record purposes or proof or to comply with any legal obligations.

10.  How do we secure and protect your data?

We take due care to protect your data. We maintain physical, electronic, and procedural safeguards in connection with the collection, storage, and disclosure of personal data. We take reasonable steps to help protect your data in an effort to prevent the loss, misuse, unauthorized access, disclosure alteration, and destruction. The data you provide to us is shared on our secure servers. We have implemented appropriate physical, technical and organizational measures including SSL security, a standalone server designed to secure your data against accidental loss and unauthorized access, use, alteration, or disclosure. In addition, we limit access to personal data on a need-to-know basis to those employees or third parties that have a legitimate business need for such access. We have appointed a security team that conducts a security check on the Website every 3 (three) months.

If you are concerned about your data, you have the right to request access to the personal data which we may hold or process about you. You have the right to direct us to correct any inaccuracies in your data free of charge. At any stage, you also have the right to ask us to stop using your personal data for direct marketing purposes. However, please also remember that we cannot guarantee that anything on the internet itself is completely secure. Although we will do our best to protect your data, the transmission of data to and from our Website is at your own risk. You should only access the Service(s) within a secure environment.

11.  How do we transfer your data?

Your data is processed at our operating offices in Taiwan and in any other places where the parties involved (third-party service providers) in the processing are located. It means this data may be transferred to and maintained on devices outside of your state, province, country, or other legal jurisdiction where the data protection laws may differ from those of your jurisdiction. Your consent to this Privacy Policy followed by your submission of such data represents your agreement to the transfer of your data across the borders of your legal jurisdiction. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your data will take place to an organization or a country unless there are adequate controls in place including the security of your data.

12.  How should a minor or child access or use our Service(s)?

In case you are a minor or a child in the jurisdiction, country, or territory in which reside or are domiciled and you are about to access the Service(s) or are accessing the Service(s), you agree and confirm that you have obtained the permission of your parents or guardians before accessing or using the Service(s) and shall continue to do so under the absolute supervision of your parents or guardians and we shall not be liable to verify your compliance in this regard.

13.  How do we process your payment data?

We will use third-party services for payment processing (e.g., payment processors). The payment data is provided directly to our third-party payment processors, whose use of your data is governed by their privacy policies. These payment processors adhere to the standards set by PCI-DSS standards as managed by the PCI Security Standards Council. PCI-DSS requirements help ensure the secure handling of payment data. You should contact the payment processor directly for any questions regarding the collection, processing, storage, use, and retention of your payment data.

14.  Do we use cookies on the Website?

Yes, we use cookies to access, track or store data. Cookies are small pieces of data stored on your computer or mobile device by your web browser. These small files contain a string of characters, to your IP address, giving the browser distinct identification, in order to keep track of your preferences. Among other things, cookies help us improve our Service(s) and your experience. Cookies are used to track your online activity on the Website.

When you visit the Website for the first time, we will provide you with the option to accept or reject cookies including the option to adjust your cookie settings. If you provide us with the express consent to use your cookies, you may still opt out of such consent by adjusting your cookie settings or by emailing us at service@lihi.io. However, if you choose to reject cookies, you may not be able to access or use some parts or features of the Service(s).

Most web browsers are set to accept cookies by default. If you prefer, you can choose to set your browser to remove cookies and reject cookies. If you set your browser to reject cookies, then you may not be able to access some features or functionalities on our Website. For more information on rejecting cookies, see your browser’s instructions on changing your cookie settings. You can prevent the storage of cookies by choosing a ‘disable cookies” option or another similar option in your browser settings.

The specific types of cookies served through our Website are specified below:

1. Necessary / Essential Cookies

Type: Session Cookies

Administered by: Us

Purpose: These cookies are essential to provide you with Service(s) available through the Website and to enable you to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these cookies, the services that you have asked for cannot be provided, and we only use these cookies to provide you with those services.

1. Cookies Policy / Terms of Use/ Privacy Policy Acceptance Cookies

Type: Persistent Cookies

Administered by: Us

Purpose: These cookies identify if users have provided their express consent to us for using the cookies on the Website to collect the user’s data. These cookies also identify if users have provided their express consent Terms of Use and Privacy Policy.

1. Functionality Cookies

Type: Persistent Cookies

Administered by: Us

Purpose: These cookies allow us to remember choices you make when you use the Service(s), such as remembering your language preference. The purpose of these cookies is to provide you with a more personal experience and to avoid you having to re-enter your preferences every time you use the Service(s).

1. Tracking and Performance Cookies

Type: Persistent Cookies

Administered by: Us

Purpose: These cookies are used to track information about traffic to the Website and how users use the Service(s). The information gathered via these cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Service(s). We may also use these cookies to test new advertisements, pages, features, or new functionality of the Website to see how our users react to them.

We use remarketing cookies used on the Website. Remarketing cookies are those which allow us to market our Service(s) across multiple different websites. For example, and you may have experienced this personally if you search for a particular product on amazon, then whenever you will log out of Amazon or close that tab, you will get to see the Amazon ads for that product on various other websites you visit including the social media websites like YouTube, Facebook, Instagram, etc. These are remarking cookies.

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Website or opened an e-mail including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

Updates to Cookie Policy:

We may update this Cookie section from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please, therefore, re-visit this Cookie section regularly to stay informed about our use of cookies and related technologies.

15.  Do Not Track:

If you are a user from the State of California (USA), you must note that we currently do not recognize or respond to Do Not Track signals. “Do not Track” is a privacy preference that some users can set in certain web browsers.

16. If you are a citizen or resident of the European Union, what are your rights under the GDPR (General Data Protection Regulation)?

We respect the confidentiality of your personal data. We will provide you with complete support in exercising your rights. You have the right under this Privacy Policy, and by law, if you are within the European Union, to:

1. Request access to your personal data:

The right to access, update or delete the data we have about you. Whenever made possible, you can access, update or request deletion of your personal data directly by contacting us. This also enables you to receive a copy of the personal data we hold about you.

2. Request correction of personal data:

You have the right to have corrected any incomplete or inaccurate data we hold about you.

3. Object to processing of your personal data:

This right exists where we are relying on legitimate interest as the legal basis for our processing and there is something about your particular situation, which makes you want to object to our processing of your personal data on this ground. You also have the right to object to where we are processing your personal data for direct marketing purposes.

4. Request erasure of your personal data:

You have the right to ask us to delete or remove your personal data when there is no good reason for us to continue processing it.

5. Withdraw your consent:

You have the right to withdraw your consent to use your personal data. If you withdraw your consent, you may not be able to purchase our Service(s) or we may not be able to provide you with access to the Service(s).

17.  How can you exercise your GDPR data protection rights?

You may exercise your rights of access, rectification, cancellation, and opposition by contacting us at service@lihi.io. Please note that we may ask you to verify your identity before responding to such requests. If you make a request, we will try our best to respond to you as soon as possible. You have the right to complain to a Data Protection Authority about our collection and use of your personal data. For more information, if you are in the European Economic Area (EEA), please contact your local data protection authority in the EEA.

18.  Do we make updates to this Privacy Policy?

We may update this Privacy Policy from time to time. The updated version will be indicated by the “Last Updated and Effective Date” displayed at the start of the Privacy Policy and the updated version will be effective as soon as it is posted on the Website. If we make substantial changes to this Privacy Policy, we may notify you through an email on the Website or through a pop-notice or a banner at the header of the Website. We expect you to read the updated Privacy Policy carefully and only then proceed ahead to use our Service(s).

19.  How can you contact us?

If you have any questions regarding this Privacy Policy, please contact us at service@lihi.io.

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